LIFRA About Us

Lifra is a limited liability Company which was founded in 2011 by three partners who have a long experience in the optical market in Lebanon and France.
Specialized in the distribution of optical frames and sunglasses are made of stainless steel, brushed metal, shaped acetates , inlaid details, technology, sober or fashionable design, flashy or discreet color, large or small size., the company enjoys the trust of the opticians on the Lebanese market on a large scale.



Explore Our Products' Catalogues

The companies from which Lifra imports products are




Vienna - H.I.S


Unifaucaux Lenses and Progressive



Paul & Joe - Carven - BA&SH - Moleskine



Do you need an urgent care?

Your personal case manager will ensure that you receive the best possible care.


+961 01 871 598 +961 76 790 487

Why Do I Need Glasses?

Over 25% of the world’s population wears glasses. Glasses are worn for the correction of blurry vision caused by a refractive error — which is by far one of the most prevalent healthcare issues today.

Myopia causes light entering the eye to be focused at a point in front of the retina, causing the image to blur by the time it reaches the retina, at the back of the eye.
If you notice that your distance vision is blurry, such as when driving or watching TV, you most likely have myopia.

Hyperopia causes a difficulty reading or maintaining focus for extended periods of time. It is a refractive error that can stem from a number of issues, including :
• Eye length being too short
• Cornea being too flat in shape
A person with hyperopia will notice that objects come into focus as they get further away, but close-up images and objects seem blurry

Presbyopia occurs when the lens of the eye begins to harden, losing the elasticity that makes focusing possible.
If you are in your 40’s, and find that reading small print has become harder to see clearly, this is likely the beginning of presbyopia.
Presbyopia makes near objects seem blurry and distorted. A person experiencing presbyopia may feel the need to hold reading material at arm’s length to see the text or images more clearly.

A person with astigmatism may experience blurry or double vision, as well as eye strain and headaches.
Astigmatism causes multiple refraction points as light enters the eye, resulting in blurry or double vision at both near and far distances.

If your vision seems blurry, contact an eye doctor near you for a comprehensive eye exam or consult your optician .

If you only have a hard time seeing things up close, you might just need reading glasses, which you use whenever you read or use the computer. However, if your vision is blurry enough that you can’t see near or far things, a progressive set of lenses might be a better option.
Progressive glasses are typically prescribed to individuals who have difficulty seeing both near and far. This condition is known as presbyopia and it usually occurs as people age. Presbyopia is a natural part of the aging process and typically begins to develop around the age of 40.

The adventure began in April 1994 when Rüdiger Düning decided to embark
on a risky bet combining passion and audacity. The future of the company would quickly
exceed all the hopes of its director and those of his colleagues.

For several years, the Novacel ship has been setting sail, positioning itself
in 3rd place on the French industrial ophthalmic glass market, while
imposing its philosophy.

Novacel ‘s success is based on three major founding values of its history:
complicity, innovation and authenticity. Success continues today to bring
our teams together around a common desire: to offer the best to our customers.

Novacel has been striving for 30 years to manufacture all its prescription lenses in Château-Thierry. Every day, our 100% French manufacturing promotes
unique and innovative know-how to offer you ever more efficient lenses.

Our approach was rewarded in 2015 by obtaining the “ Origine
France Garanti ” label and in 2021 by obtaining the “ Service France Garanti ” label.

When choosing a pair of sunglasses, consider looking for one that provides the following:
• 99–100% UV blockage
• Lenses with the same level of darkness
• Lenses that provide proper color balance
• A frame that fits the shape of your face well
• Finding the perfect pair of sunglasses can seem complicated with so many options. However, your optometry team has the expertise to help find sunglasses that meet your vision needs.
• Show off with Branded and Trendy Sunglasses.
• Contact your optometrist if you’re looking for quality sunglasses.

Meet our Specialists

Mr. Ziad Bayeh

Mrs. Raymonde Kallassy

Mrs. Leila Yehya

We believe in affordable specialty healthcare for all.




Local +961 1 871 598
Mobile: +961 76 790 487


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